Digital Marketing & Patient Payments

Marketing is all about establishing visibility, interest, preference and trust. The Digital Marketing landscape is changing in ways that can influence the relationship you have with your patients, and their care givers. There are a few tools that you can use to increase transparency and trust in order to reduce confusion, increase trust and ultimately improve collections from patients.

https://youtu.be/MwObSuhCheI

The Presenter

Brenner Adams has been involved in Fin Tech and Med Tech with roles in Marketing, Sales & Product Development for over 10 years. As an adjunct professor in the Strategy and Entrepreneurship Department at the University of Utah he has access to new solutions including some developed and launched right here in Utah with specific medical application.

Advances in Billing Practices for Applied Behavior Analysis/ABA Services

The Presentation

Applied Behavior Analysis (ABA) is the design, implementation, and evaluation of environmental modifications, using behavioral stimuli and consequences, to produce socially significant improvement in human behavior, including the use of direct observation, measurement, and functional analysis of the relationship between environment and behavior. Billing procedures prior to January 1, 2019 were done according to temporary CPT III Codes. The AMA adopted permanent CPT I codes effective January 1, 2019. Several significant changes occurred within the new code set. UHIN convened an ABA Billing Subcommittee to review the new codes and update the ABA Billing Standard under Utah State Rule R590-164. Payors and providers are encouraged to review the updated standard and understand the requirements pertaining to the new codes.

The Presenter

Dr. Mirella Petersen owns and operates a consulting practice devoted to assisting therapeutic providers with insurance contracting, software development, billing and revenue cycle management activities. She holds a Doctorate degree in Health Administration from Central Michigan University, a Master’s degree in Information Systems Management from Brigham Young University and a Bachelor’s degree in Information Systems & Technologies from Weber State University. Additionally, she holds professional certifications in International Health and Health Information Exchange.

Using Purpose as the Foundation for a Successful Workplace

The Presentation

Your own purpose in life defines you personally. It also plays a vital role in the success of your office. In this session, we will discuss purpose, examine its connection to work, and gain the skills to make it the foundation for a successful workplace.

https://youtu.be/KqyQtLqDxxw

The Presenter

Christopher Katis is Director of Corporate Communications at UHIN. He has over 25 years of communication, marketing and PR experience. This experience has given him unique insights into effectively communicating with a variety of internal and external audiences. A prolific writer, he has twice received a reader-voted award for his monthly parenting column. He holds degrees in political science and Russian from the University of Utah, and a masters in international policy from the Monterey Institute of International Studies, a Middlebury graduate School.

Medical Providers Working with Oral Physicians

The Presentation

Medical providers need to know how to work with oral physicians (dentists). Technological advances in dentistry have provided more ways than ever to screen, diagnose and treat health conditions that affect the entire body. Have you ever thought about how an active infection, periodontal disease or even occlusion could affect health? What about how health conditions like diabetes, acid reflux and sleep apnea affect the mouth?

Medical providers need to know how diagnostics in dentistry apply to the medical practice. This webinar will review how this collaboration works and what dental procedures are actually required to be billed first to medical. 

The Presenter

Join Laurie Owens, medical billing expert and Director of Medical Billing Education for Devdent, for a free one-hour webinar to learn how medical providers work with oral physicians.

  • During this free webinar, you will learn:
  • Which procedures in dentistry affect medical treatments
  • How to collaborate with oral physicians
  • The importance of working together
  • Why dentistry needs your help
  • Where to start
  • Don’t miss this opportunity to learn which dentistry procedures are medically billed.

Laurie Owens, CPC, CPB is the Director of Medical Billing Education for Devdent. She brings over a decade of experience educating dental practices on billing medical insurance and the techniques to get claims paid. Laurie believes that patients should be able to utilize their medical insurance for procedures due to oral systemic conditions. Through on-site training, medical billing courses, Seattle Study Club lectures, and follow-up consulting, Laurie has assisted dental practices in successfully billing medical insurance to collect benefits that would have otherwise been unclaimed. Her training on medical billing has increased practice revenue and patient satisfaction.

The opinions expressed in this presentation are solely those of the presenter. They do not necessarily reflect the opinions or views of UHIN, its employees or its members.

The Gold Standard… of Standards

The Presentation

Did you know that there are people and groups working behind the scenes to increase efficiency and decrease costs… through Standards? On a local and national level, communities work together to achieve consistency in healthcare transactions. This predictability can then translate into more efficient and cost-effective workflows.

Join Sara Vandermolen, UHIN’s Corporate Trainer, for an exploration of how Standards work, the role they play, and how you can use them to your advantage.

https://youtu.be/enhAfraq098

The Blockchain Impact

The Presentation

Blockchain is an up-and-coming technology with the potential to revolutionize multiple industries. Join Blake Ropelato and Blaine Ehrhart for this webinar as they explain what blockchain is and how it works, as well as its current and potential uses in the industry.

https://www.youtube.com/watch?v=XRTxzqdWrIs

HIPAA, Privacy, and Security

The Presentation

Could your practice survive a breach? Do you feel confident in your office’s ability to prevent breaches? View this session with Sara Vandermolen (UHIN’s Corporate Trainer) to learn some of the most common HIPAA, Privacy, or Security mistakes made by medical offices, tips for training your office staff, and suggestions to increase compliance.

Predictive Analytics – The Future is Now

The Presentation

Predictive analytics are the key to unlocking patients’ healthcare needs. Join Dr. Matt Hoffman, UHIN’s Chief Medical Informatics Officer (CMIO), for a guided tour of this exciting advancement in patient care as he outlines how predictive algorithms are built, the role LACE scores play in predicting hospital readmissions, the future of intelligent alerts, the data that makes it all possible, and much more!

Care Coordination

The Presentation

“Care coordination”, as a concept, is on fire across the health, public health, and behavioral health sectors. It is a current requirement in several federal public health grants for children. Why all the buzz? What does care coordination even mean? Join us for an interactive session to explore how care coordination can guide families through the maze of public services and help them maintain their sanity.

The Presenters

Christine Weischedel, RN, MHA, CCM, has been a practicing Registered Nurse for 25+ years. Christine leads a group of Emergency Department Case Managers, who collaborate regularly on ways to improve communication and coordination among health care systems. This collaboration has been working towards establishing a Care Management tab in Utah’s CHIE.

Christine currently works for University of Utah Health Plans. She has been involved in mental health/substance use program development and coordination, both for Medicaid and Commercial/Individual markets. Prior to working for University of Utah Health Plans, Christine worked in cardiac services and home infusion services.

Eric Christensen, MPH, is the manager of Utah Department of Health’s Integrated Services program, which offers comprehensive care coordination to children and youth with special health care needs around the State. Eric also manages the Rural Traveling Clinics, which provide direct specialty care, evaluation, diagnosis, and support to children and youth with special health care needs and their families residing within four rural and frontier health districts in Utah. Prior to 2015, Eric managed direct care clinics for the Bureau of Children with Special Health Care Needs. Eric has also worked in community health centers both in Salt Lake and Great Falls, Montana; program direction for patients with HIV and AIDS; and training and certification of Emergency 911 dispatchers and providers.